Albas Cashmere from Otog Banner sweeps the top awards.
L’Oréal Paris French beauty giant L’Oréal has announced […]
Biemlfdlkk On April 29, Biemlfdlkk announced that Shen […]
Topsports is responsible for the brand’s end-to-end operations in the Chinese market, including brand communication, marketing promotion, channel sales, and consumer engagement.
Reebok Sportswear brand Reebok has officially appointed […]
Accor French hospitality group Accor has appointed Kent […]
Radiance will continue to indirectly hold a 42%–45% stake in Beijing SKP and will retain control over the company, which will maintain its pre-transaction operational and management structure.
Nike Recently, American sportswear giant Nike announced […]
This issue’s selected TOP brand cases are from: Li-Ning, Anta, Mammut, and HOKA.
In 2024, LABUBU became a global sensation, driving revenue from The Monsters series to surge by 726.6% year-on-year and surpass RMB 3 billion [approximately USD 414.5 million], making it the group’s largest IP.