China Watch

From December 1, 2023, to December 15, 2023, the [Luxe.CO Biweekly Ranking] recorded 37 updates from 24 luxury brands in the Chinese market. This includes marketing dynamics (10), store expansions (13), pop-up store openings (11), and endorsement appointments (3).

12月 25, 2023

Torstein Hagen, the founder and chairman of Viking Cruises, participated in 16th China Cruise Shipping Conference & International Cruise Expo.

12月 21, 2023

“If Adidas wants to win over more consumers, we need to introduce more mass-market (go down) products without losing high performance,”

12月 19, 2023

According to the “China Premium Fragrance Brands Power Ranking” published by Luxe.CO Intelligence, Melt Season ranked 20th among the most active high-end fragrance brands in the Chinese market.

12月 18, 2023

Following the tours in Tokyo, Paris, Taipei, Los Angeles, and Hong Kong, the enchanting theater production of “On the Wings of Hermès” embarks on its global journey and arrives in Shanghai.

12月 15, 2023

Lululemon is expected to open approximately 55 new stores globally in the 2023 fiscal year, with the majority of them planned for China.

12月 15, 2023

Galeries Lafayette, the globally renowned French depart […]

12月 13, 2023

The CEO revealed that Prada will open Caffè Prada cafes in China within two years.

12月 12, 2023

Although the travel expenditures of mainland Chinese tourists continue to rise, they remain below the pre-pandemic levels.

12月 12, 2023

Valérie Messika, the founder and creative director of the brand, encapsulates Messika’s brand identity as “Diamond”, “Cool”, and “Modern”.

12月 12, 2023