In Laurent BOILLOT’s understanding, “culture” is not only the foremost pillar of luxury goods but also the source of long-term opportunities for luxury brands.
The Buccellati family is still 100% involved in all aspects of the brand today, which precisely constitutes the uniqueness of the brand in the field of high-end jewelry.
Marco Palmieri shared market insights from his recent trip to China and the strategies for deploying the three major brands in the Chinese market.
Quotes from CEOs III
Quotes from CEOs II
“Our main aim is that we want to understand who o […]
“We are committed to blending watchmaking craftsmanship with the materials we excel in, in a more instinctive, contemporary, and creative way. We are not bound by the past; our tradition is innovation.”
Hermès employs nearly 20,000 employees worldwide, with approximately one-fourth of them being leather craftsmen.
“This research extensively explored the profound relationship between Chinese consumers and Italian brands.”
This article has selected quotes from 11 executives of these 11 brands, providing insights into their understanding of Chinese consumers and niche markets.