In the first quarter of 2025, Luxe.CO Intelligence tracked and analyzed 105 major developments by luxury brands in the Chinese Mainland. From these, it selected five of the most exemplary cases that offer valuable insights for the industry, accompanied by exclusive commentary.
This issue’s selected TOP brand cases are from: Li-Ning, Anta, Mammut, and HOKA.
In 2024, LABUBU became a global sensation, driving revenue from The Monsters series to surge by 726.6% year-on-year and surpass RMB 3 billion [approximately USD 414.5 million], making it the group’s largest IP.
MAMMUT China achieved an 85% growth rate in 2023, with the growth rate climbing to 97% in 2024. In 2024, the brand added 26 new stores.
OTEX was honored with the “Kering Generation Award” in 2021, and to date, it remains the only silk-focused enterprise to receive this distinction.
Bonhams Internationally renowned luxury auction house B […]
Balenciaga French luxury conglomerate Kering has appoin […]
Luxe.CO conducted on-the-ground research at leading commercial complexes including Taikoo Li Chengdu, Chengdu IFS, and Chengdu SKP, bringing the latest insights into the developments of luxury and sports outdoor brands.
Albas Cashmere from Otog Banner sweeps the top awards.
L’Oréal Paris French beauty giant L’Oréal has announced […]
Biemlfdlkk On April 29, Biemlfdlkk announced that Shen […]
Topsports is responsible for the brand’s end-to-end operations in the Chinese market, including brand communication, marketing promotion, channel sales, and consumer engagement.
With Wang Chuqin on board, Qeelin’s role as a cultural bridge will become even more distinct.
Reebok Sportswear brand Reebok has officially appointed […]
You will receive a message with further instructions shortly to the email address you provided, find the code in it.