Paul Smith’s Upgraded Website Sees 74% Increase in Search Revenue Within Eight Weeks

4月 25, 2023

Recently, British designer brand Paul Smith has refreshed its digital commerce experience through a partnership with Finnish search technology provider Klevu and London website design company Limesharp. Within just eight weeks, the brand’s e-commerce conversion rate has increased by 31%, revenue from search has grown by 74%, and per session value has improved by 26%.
Among these improvements, Klevu’s category product display solution has led to a 34% increase in conversion rate and a 20% improvement in per session value for men’s category pages, and a 49% increase in …