Recently, four international fashion brands have opened their first stores in the Chinese Mainland.

Luxury brands are moving beyond superficial symbolic expressions, striving to discover new perspectives and engage in deeper dialogue with Chinese consumers.

In 2024, cocoon sales generated RMB 846 million [approx. USD 117 million] in revenue for silkworm farmers in Ningnan County, with the overall industry output reaching RMB 3.184 billion [approx. USD 441 million].

The Chinese outdoor market continues to surge in popularity, prompting a new wave of international outdoor brands to enter and compete for market share.

In the first quarter of 2025, Luxe.CO Intelligence tracked and analyzed 105 major developments by luxury brands in the Chinese Mainland. From these, it selected five of the most exemplary cases that offer valuable insights for the industry, accompanied by exclusive commentary.

After two consecutive months of gains at the start of the year, the Luxe.Co Luxury Industry Stock Index plunged, falling from 265.5 to 231.3—a decline of 12.9%—returning to the sluggish level seen at the end of last year.

As the aesthetics and consumption values of the new generation of parents continue to evolve, brands that actively invest in design and artistry are gaining strong traction among mid-to-high-end consumers.

As a pioneer of collegiate style and a key player in British youth culture, KENT & CURWEN’s unique heritage gives it a distinctive style advantage.

The 《2024 Luxury Brands in China Power Ranking》was anno […]

The 《2024 Luxury Jewelry & Watch Brands in China Po […]