On November 8, 2024, the Luxe.CO Sports and Outdoor Investment Salon was successfully held at the Jing’an Shangri-La Hotel in Shanghai.
The brands selected for the Luxe.CO Intelligence Sports and Outdoor TOP 6 (September-October 2024) are: Arc’teryx, Goldwin, Lululemon, On, Salomon, and Wilson.
In the first half of this year, buyers showed interest in high-end brands and value-centered brands.
On September 27, at the second “International Sports Fashion Conference” during the 2024 Xiamen International Fashion Week, Wang Qiong, Senior Vice President of Luxe.CO and Director of Luxe.CO Intelligence, shared the newly released “Sports and Outdoors Brand Power Rankings” by Luxe.CO offline for the first time. This significant ranking was launched in September this year.
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Luxury brands seeking to break the circle is a trend-driven move, reflecting the changes in young consumers whose luxury consumption psychology has shifted from admiration to considering lifestyle and personal taste.
The ranking has been released consecutively for four years. The latest 2024 H1 list includes 422 activities from 92 luxury brands.
From May to June 2024, Luxe.CO Intelligence recorded 485 significant updates from 210 high-end beauty and fragrance brands/companies.