Shenzhen, one of China’s most developed cities, is known for its high-intensity, fast-paced lifestyle, which has spurred a strong need among its residents to relieve stress through “consumption.” The city is densely populated with high-income individuals, which not only favors fashion luxury goods but also makes high-end experiential consumption and social activities particularly popular there.

Since the beginning of this year (January to December 2023), a total of 65 luxury brands have collectively opened 89 different types of “First Stores” in mainland China.

Max Mara, Bottega Veneta, Versace, Valentino, and other luxury brands are currently undergoing construction in the north area of Sanlitun Taikoo Li.

Based on data from Luxe.CO Tong, Luxe.CO Intelligence has exclusively created four charts to provide insights into the significant trends of luxury brands in Hangzhou over the past year.