After the easing of the COVID-19 pandemic restrictions, Hainan welcomed a long-awaited wave of tourism consumption during the Spring Festival of the Rabbit Year. From January 21 to 27th, the total sales of the 12 duty-free stores off the island in the province were 2.572 billion yuan, with an average daily sales exceeding 350 million yuan, a 20.69% increase from the same period in 2022 and a 329% increase from the same period in 2019.
What exactly lies behind these numbers, and in what specific things make Hainan such a “hot” spot? LuxePlace.com brings a vivid first-hand o …