adidas German sportswear giant adidas announced that Bi […]

Amid the World Cup, adidas’ marketing and point-of-sale activation expenses surged 30% year-on-year, reaching a total of €924 million.

On Swiss sportswear company On Holding AG has announced […]

adidas The Supervisory Board of German sportswear giant […]

Adidas is to strengthen its €80–100 product line in the Chinese Market.

These sports brands introduced innovative products equipped with the latest technologies.

The Adidas brand achieved 12% growth, with total revenue reaching €6.63 billion (approximately USD 7.02 billion), marking the highest quarterly revenue in the company’s history.

These latest store developments reflect brands’ heightened commitment to the Chinese market and their increasingly sophisticated operational capabilities.

Adidas maintains its initial full-year outlook, expecting operating profit between €1.7 billion and €1.8 billion.

Nike Cathleen Benko, a member of the Board of Directors […]