International Luxury Brands are Actively Cooperating with Chinese Fashion Brands in Co-branding Products

CHIC CHOC, HIDEMI, and lost in echo, three Chinese designer brands, have opened street-side stores in Shanghai.

According to the current schedule, over 100 fashion brands are participating in London Fashion Week, including well-known names like Burberry, JW Anderson, Simone Rocha, as well as the winners of prestigious awards such as the BFC/Vogue Designer Fashion Fund recipient 16Arlington, the 2023 BFC Fashion Trust Award winner Chopova Lowena, Molly Goddard, and the brand Labrum London, which received the Queen Elizabeth II Award for British Design earlier this year.

The fourth issue of [Luxe.CO Chinese Fashion Designers Monthly] 2023 (March 1, 2023 – March 31, 2023) contains 28 marketing news from 21 Chinese designer brands, including co-branding, offline channel expansion, pop-ups, offline activities, and appointment of spokesperson.