Luxe.CO Intelligence Exclusive | How Is Celine, With Over 2 Billion Euros in Sales, Ramping Up Its Presence in the Chinese Market?

Aug 25, 2023

Luxe.CO Intelligence releases new single-brand research report: “CELINE in China,” detailing the latest deployment and localization practices of LVMH Group’s luxury brand CELINE in China.
Note: The report is originally written in Mandarin and is available for download exclusively for Luxe.CO subscribers.

Acquired by French luxury giant LVMH Group in 1996, CELINE saw its sales hovering around 1 billion euros when Hedi Slimane took over as creative director in 2018, succeeding Phoebe Philo. Four years later, in the 2022 fiscal year, LVMH announced that CELINE had surp …