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October 2023, Luxe.CO Sports & Outdoors Brand List | Vuori’s First Asian Store, YONEX’s First Direct Retail Store in China, and Updates on 33 Sports and Outdoor Brands

Aug 30, 2023

Selected by Luxe.CO Panel of Jury, the marketing cases of the following 3 brands have been included in this issue’s Luxe.CO Sports & Outdoors Brand Top Case List:
1. American sports brand Vuori
2. Japanese sports equipment manufacturer YONEX
3. Chinese sports headphone brand Shokz

From August 2, 2023, to August 17, 2023, the Luxe.CO Sports and Outdoors Brand section has collected a total of 33 latest developments from 28 sports and outdoor brands/companies in the Chinese market. These updates encompass 15 reports on offline store expansions, 4 reports on brand collaboration …

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ANTA Group’s H1 Revenue: Nearly 30 Billion Yuan! FILA Rejuvenates, Outdoor Brands Thrive
China Watch Financial Summary

ANTA Group’s H1 Revenue: Nearly 30 Billion Yuan! FILA Rejuvenates, Outdoor Brands Thrive

ANTA Group’s net profit surges by 40% in the first half of the year!

Aug 25, 2023
Luxe.CO Exclusive | HOKA vs. Salomon: Who is Advancing Further in the Chinese Market for Outdoor Sports Footwear?
China Watch Research & Reports

Luxe.CO Exclusive | HOKA vs. Salomon: Who is Advancing Further in the Chinese Market for Outdoor Sports Footwear?

Both of these brands originated from the small southeastern town of Annecy, located at the foothills of the Alps in France. However, there is a 62-year difference in their respective histories.

Aug 21, 2023
Luxe.CO Exclusive | Stone Island vs. Patagonia: How Do These Two Major “Hardcore” Outdoor Brands Approach the Chinese Market?
China Watch Research & Reports

Luxe.CO Exclusive | Stone Island vs. Patagonia: How Do These Two Major “Hardcore” Outdoor Brands Approach the Chinese Market?

This article will compare the latest developments of Stone Island and Patagonia in the Chinese market. It will delve into their developmental histories, innovative technologies, product structures, and pricing ranges, exploring how these two outdoor sports brands shape their unique differentiating advantages.

Aug 30, 2023