Li-Ning Company and Mr. Li Ning will jointly hold 55% of the shares, while HongShan will hold 45%.
The joint venture will operate the sales and marketing of Haglöfs brand products in Greater China.
According to the agreement, the joint venture will be founded in April this year in Changshu City, Jiangsu Province, with Goldwin holding a 65% share and SGAR holding 35%.
After the capital increase and delivery, Sanfo Outdoor will shift from exclusive agency to joint venture operation for Klättermusen, starting from January 1, 2024, with a joint venture period of ten years.
Saucony became the first profitable new brand under the Xtep Group in the first half of 2023.
These three companies were co-founded by Salvatore Ferragamo and Chinese-Hong Kong entrepreneur Peter K.C. Woo.
Over the past two years, Baozun has remained Hunter’s e-commerce partner in China, effectively aiding in driving online business growth and sustained profitability.
Yatsen BioTech will be held by COSMAX with a 51% stake and Yatsen Global with a 49% stake.
In 2022, Klättermusen demonstrated impressive performance in the Chinese market, achieving a sales revenue of 50 million Yuan, representing a remarkable year-on-year growth rate of over 1000%.
ELLASSAY Group collaborates with the former Vice President of Canada Goose to establish a joint venture company for a down jacket brand.