What Does the Comprehensive Refresh of HUGO BOSS Group Look Like? A Sneak Peek at China International Consumer Goods Expo!

4月 22, 2023

At the 3rd China International Consumer Goods Expo (referred to as “CICGE”) held from April 11th to 15th, 2023, the booth of HUGO BOSS Group was a standout with its unique and minimalist German-style design. The booth featured a color palette of black, white, camel, and red and was adorned with a 360° LED display screen showcasing two slogans: “Be Your Own BOSS” and “HUGO Your Way.” The sleek and bold design of the booth quickly captured the attention of the audience at the CICGE.

This is the debut appearance of HUGO BOSS Group, a fashion and luxu …