Byredo Ben Gorham, the founder and Creative Director of […]

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7 personnel changes in the industry.

Luxe.CO Intelligence, the fashion industry research institution under Luxe.CO, is proud to introduce the inaugural “2023 China Vitality Ranking of High-End Fragrance Brands.”

In 2022, Luxe.CO’s Personnel Trends column recorded a total of 29 fashion and luxury brands that had announced changes to their creative directors. Among them, 27 companies have newcomers in place, and 2 companies have left the spot vacant. From this, we have observed 5 important trends.