On August 8, the company’s stock price dropped by JPY 700 to JPY 3,810 per share, hitting the lower limit, with a latest market capitalization of JPY 1.523 trillion.

The core operating profit in the Chinese market amounted to 1 billion yen, marking a significant increase of 2.3 billion yen compared to the previous year, thanks to effective cost management strategies.

This year, Shiseido Company has introduced a new mid-term strategy called “SHIFT 2025 and Beyond.”