In 2025, the brand plans to open 10-15 single-brand stores, expanding into more cities and high-end shopping districts. The opening of the Shanghai flagship store serves as the prologue to this expansion.
Currently, X-BIONIC is in the early stages of brand development, with mature single-brand stores achieving monthly sales of RMB 800,000 to RMB 1,000,000 (approximately USD 111,111–138,889).
X-BIONIC, in collaboration with Marco Odermatt, has launched the MARCO & X-BIONIC co-branded energy-accumulating performance ski base layer.
CRISPI achieved wholesale sales of over 28 million yuan in the first half of the year, with a year-on-year increase of over 50%.
In 2021, the company acquired all IP rights of the Swiss high-tech sports luxury brand X-BIONIC in China.