Latest Survey Reveals: Chinese Consumer Confidence Rejuvenates in August, Expected to Continue Growing in the Coming Months

Aug 28, 2023

In the past few months, due to insufficient consumer confidence and a sluggish real estate market, the growth of China’s consumer goods market has slowed down. However, recent surveys and data from sources like Bloomberg and Bank of America indicate that Chinese consumer confidence improved in August, ending a several-month-long downward trend. Nonetheless, compared to earlier in the year, it still appears somewhat fragile.
Bank of America’s bi-monthly survey revealed that in August, Chinese consumer confidence strengthened. The proportion of consumers planning to increase …