On February 8th, the US-based Wolverine Worldwide, one of the world’s largest footwear companies, announced that it had sold Keds to Designer Brands, Inc., the parent company of shoe retailer DSW.
In December 2022, Wolverine Worldwide announced plans to divest or license its Keds brand and leather business, calling them “low-profit contributors.”
Additionally, Wolverine World Wide and Designer Brands have signed an exclusive licensing agreement for Hush Puppies branded footwear in the US and Canada. Designer Brands has been Hush Puppies’ exclusive retail partne …