Coty On December 22, American beauty and fragrance grou […]

P&G U.S. consumer goods giant Procter & Gamble […]

Byredo Ben Gorham, the founder and Creative Director of […]

The Chinese market accounts for more than half of the company’s total sales.

Looking ahead to the 2025 fiscal year, Procter & Gamble expects net sales to grow by 2%-4% year-over-year, with organic sales growth projected at 3%-5%.

Prior to joining Estée Lauder Companies, Shane Wolf worked for several years in L’Oréal Group’s hair care business, holding the latest position of Global President for the Professional Products Division’s American brands.

“With this acquisition, we are able to offer a complete portfolio of hair innovations to consumers in China…”

Sales in the Greater China region declined by 15% on an organic basis. Executives have stated that the slow overall consumer recovery is one of the reasons for the decline in this second-largest market.

Major brands are practicing sustainability in every aspect, from booth layout and installation design to products, packaging, and recycling. Many brands have introduced patented technologies or innovations for the first time, attempting to address the chronic issues in the fashion industry.

P&G said it plans to continue raising prices despite a drop in sales volumes, warning that high commodity costs were pressuring profits.