Selected by the Luxe.CO Panel of Juries, the following two automotive brands’ cases have been included in this issue of the Luxe.CO Auto Brand Watch. They are:
BMW has created two distinct themed experience spaces in various cities nationwide, offering a diverse range of activities such as music parties, food checkpoints, artist collaborations, and a cycling convenience store.
Lamborghini has announced three collaborations, partnering with Italian luxury bicycle manufacturer 3T, Italian luxury pen brand Montegrappa, and Swiss luxury watch brand Roger Dubuis, to launch bicycles, …