The selection process is based on 1,413 brand activities from 209 brands covered by LuxeCO Intelligence, during the autumn and winter seasons from September 2024 to February 2025.

Luxe.CO Intelligence has selected the TOP 4 most noteworthy brand cases: NIKE, Garmin, Fila Kids, and New Balance.

On September 27, at the second “International Sports Fashion Conference” during the 2024 Xiamen International Fashion Week, Wang Qiong, Senior Vice President of Luxe.CO and Director of Luxe.CO Intelligence, shared the newly released “Sports and Outdoors Brand Power Rankings” by Luxe.CO offline for the first time. This significant ranking was launched in September this year.