Arc’teryx Canadian premium outdoor brand Arc̵ […]
Arc’teryx’s sales trend in China was indeed somewhat sluggish at the beginning of the fourth quarter, but as the weather turned colder, sales have rebounded.
Arc’teryx Canadian high-end outdoor brand ArcR […]
James Zheng stated: “A high-quality retail network is far more important for long-term success than pursuing rapid expansion.”
Since publicly available records began in the first quarter of 2023, Amer Sports has consistently recorded revenue growth of over 40% in the Chinese Mainland.
This article by Luxe.CO highlights ten sports and outdoor brands’ Chinese New Year marketing campaigns, showcasing how they infused the festive season with positive energy.
Chengdu has rapidly risen to become a major hub for fashion and luxury retail, attracting numerous brands to establish a presence in the city. How can brands win over consumers here? International brands are pulling out all the stops.
This issue’s selected Top Cases effectively illustrate four key operational themes for the brands: Organizing and Exploring Brand Archives, Continuously Revisiting Brand DNA, Building a Lifestyle Brand, and Refined Event Operations.
Species evolve continuously, and so do exceptional brands.
The Greater China region’s contribution to Amer Sports’ revenue increased to 23.1% in the third quarter of 2024, a significant rise from 8.3% in 2020.
