From January to August this year, a total of 18 luxury brands have upgraded 21 stores in Beijing, including both new stores and renovated old ones.

From 2022 to the present (18 months), luxury brands have strategically positioned themselves in the four central cities of the Greater Bay Area – Shenzhen, Guangzhou, Hong Kong, and Macau.

Under the leadership of new creative director Daniel Lee, British luxury brand Burberry unveiled a new logo, marking the beginning of a new chapter for the brand. How Lee will transform Burberry will be fully revealed at London Fashion Week in a week’s time.