One thing is clear: On is not a luxury fashion brand, but a high-end athletic brand.

The Group’s pattern of “deep plowing in China” and “going overseas” has been taken into account.

Bjørn Gulden said, “Compared to 12 months ago, we feel much more confident about the Chinese market,” adding that China’s growth potential is “far higher than” the growth achieved in the full year of 2023.

Li Ning responded, “For investors, I will consider any plan that can increase investor returns.”

In 2023, the company saw year-on-year growth in its solution-based injection products, gel-based injection products, and facial implant threads.

In December 2023, the third flagship store worldwide was opened in Ximending, Taiwan, with record-breaking sales on its opening day.

From March 1st to March 15th, 2024, the 【Luxe.CO Biweekly Ranking】 included 27 brand activities.

The 11th issue of the “Global Fashion Brand Investment Weekly Report” for 2024 features four brand investment and acquisition news stories from the past week.

Rapha’s products and series will be available for sale in the Tmall flagship store in April and are currently available at Trek and selected high-end retailers, including CLUB100.

The company completed a comprehensive upgrade in all aspects including products, channels, and brand, transforming into a stronger enterprise from the inside out.