“If you move too quickly, you can destroy the brand and its stories. Believe me, there’s still significant growth potential ahead.”
Revenue in Greater China increased by 0.7% year-on-year to €124.1 million, with organic growth of 5.3%.
The Asia-Pacific market returned to a growth trajectory, with sales increasing by 1% year-on-year to €123 million.
In the first quarter of 2026, the company recorded operating revenue of RMB 1.44 billion (USD 199 million), representing a year-on-year increase of 10.46%.
Lilanz began disclosing ESG information in its 2016 annual report, and this year marks the tenth year of such disclosure.
2026 will be a “year of transition” for the company under the “CLAIM 5 TOUCHDOWN” strategy.
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Management has decided: even at a time when there are more opportunities for our brand, we have chosen not to accelerate either in distribution or in communication.
