Today, Canada Goose has the largest network of direct-operated stores globally in China, with nearly 30 stores.
In the Asia-Pacific market, revenue saw a remarkable 13% year-on-year growth, outperforming all other markets.
From August 16, 2023, to August 31, 2023, the Luxe.CO Biweekly Ranking has compiled a total of 36 updates from 29 luxury brands in the Chinese market, including 8 marketing updates, 14 store expansion updates, 12 pop-up store opening updates, and 2 endorsement updates.
From January to August this year, a total of 18 luxury brands have upgraded 21 stores in Beijing, including both new stores and renovated old ones.
The project marks Canada Goose’s first large-scale international corporate social responsibility initiative conducted outside of Canada.
Dani Reiss, Canada Goose Chairman and CEO, said:“We are confident that the brand has regained its original momentum.”
In 2022, Luxe.CO’s Personnel Trends column recorded a total of 24 key changes in the top leadership of luxury companies.