Hermès now has 34 boutiques in the Chinese Mainland.
Shenzhen, one of China’s most developed cities, is known for its high-intensity, fast-paced lifestyle, which has spurred a strong need among its residents to relieve stress through “consumption.” The city is densely populated with high-income individuals, which not only favors fashion luxury goods but also makes high-end experiential consumption and social activities particularly popular there.
Since the beginning of this year (January to December 2023), a total of 65 luxury brands have collectively opened 89 different types of “First Stores” in mainland China.
Torstein Hagen, the founder and chairman of Viking Cruises, participated in 16th China Cruise Shipping Conference & International Cruise Expo.
Starbucks China Innovation and Technology Center is set to commence operations this September.
China Merchants Property and MSC Mediterranean Cruises, the world’s largest family cruise company, jointly hosted a press conference. A legendary cruise will make its debut voyage from Shenzhen next year!
From 2022 to the present (18 months), luxury brands have strategically positioned themselves in the four central cities of the Greater Bay Area – Shenzhen, Guangzhou, Hong Kong, and Macau.
Over the past year (June 2022 to June 2023), a total of 351 dynamics were recorded for 38 niche fragrance brands in China. Among these brands, 19 opened 58 new stores, while 15 brands launched 39 pop-up shops.
As the first store in South China, Galeries Lafayette Shenzhen is also the brand’s third brick-and-mortar store in China after Beijing and Shanghai.