“China is one of the most dynamic markets in the global fragrance industry. What we hold in our hands is gold—the key lies in how we make it shine.”

Malbon’s China headquarters is located in Prince Bay, Shenzhen.

For the first time in its 65-year history, the brand is revisiting its legendary journey through an exhibition.

On the occasion of Bulgari’s fifth time serving as an official partner of the Shanghai International Film Festival, the brand’s new President of Greater China shared his insights into the Chinese market and the locally focused strategies he has prioritized since taking office.

“The jewelry market has long been dominated by Western brands, with Eastern aesthetics consistently underrepresented.”

Van Cleef & Arpels is intentionally developing the Perlée collection as its second major signature line.

Over the past six years, HOKA’s net sales has grown nearly tenfold.

“If you want to be a brand truly rooted in the Chinese market, you absolutely cannot ignore the ‘other half’ of the Chinese market beyond physical stores.”

Mr. Leonardo Ferragamo, Chairman of the Board of Directors of Salvatore Ferragamo S.p.A., recently gave an exclusive interview to Luxe.CO.

“In an ever-changing market, what remains constant is our commitment to bringing the best collaborative collections to Chinese consumers.”