Salomon French outdoor sports brand Salomon has appoint […]

The company and the Woolrich Group have completed the transfer of the related intellectual property rights.

Under Armour U.S. sportswear company Under Armour has a […]

“China will once again be our fastest-growing market in 2025.”

Luxe.CO Intelligence has selected the TOP 4 most noteworthy brand cases: NIKE, Garmin, Fila Kids, and New Balance.

Levi Strauss / Levi’s Recently, American denim manufact […]

Peak Performance Amer Sports has appointed Stefano Sacc […]

This article by Luxe.CO highlights ten sports and outdoor brands’ Chinese New Year marketing campaigns, showcasing how they infused the festive season with positive energy.

In 2025, the brand plans to open 10-15 single-brand stores, expanding into more cities and high-end shopping districts. The opening of the Shanghai flagship store serves as the prologue to this expansion.

Salomon / Amer Sports Group French outdoor sports brand […]