Jørgen Jørgensen returned to China for the first time in fifteen years and, for the first time, gave an interview to a Chinese-language media outlet.

Macau’s fashion and luxury goods market is quietl […]

As one of Sisley’s top three markets globally, the Chinese Mainland is a market that Philippe d’Ornano visits annually.

“If you move too quickly, you can destroy the brand and its stories. Believe me, there’s still significant growth potential ahead.”

Revenue in Greater China increased by 0.7% year-on-year to €124.1 million, with organic growth of 5.3%.

Sales in the Chinese Mainland market are expected to achieve mid-to-high double-digit growth in the second quarter.

Revenue in the Chinese market increased by 40% for the full fiscal year 2026, with a significant surge of 51% in the fourth quarter.

The Asia-Pacific region was the best-performing market this quarter, with revenue increasing by 17% year-on-year.

China remains a key market, but its growth logic is shifting from store expansion to brand desirability and local relevance.

As luxury outdoor visuals begin to “take to the skies,” airport rooftops as an asset are being re-evaluated.